' CHANGES '
A 2021 MOTION RESPONSE ORIGINAL // GEERT VAN HOOFF & ZELIG SOUND
Pause Fest is world's leading festival for business and creativity. An independent, industry-driven movement with a mission
to bring diverse intelligence together to fuel the next generation forward.
"CHANGE THE WAY YO LOOK AT THINGS AND THE THINGS YOU LOOK AT CANGE."
(WAYNE DYER)
'Changes' is a Motion Response Original for Pause fest 2021.
Based on this year's theme CHANGE, I created a visual exploration of existence, transformation, decay and rebirth.
Unforeseen and abrupt changes (wether indirectly caused by humans, or nature itself) can be very difficult for our outlook on life
and can set us back for quite a while. But as change is inevitable and the only constant that exists in life, we have to change
ourselves; we have to learn, adapt and alter our consciousness in order to progress. In this way, we can regard our setbacks as
building blocks for new beginnings.
[ L U C A N U S C E R V U S ]
To me, the Stag-beetle (Lucanus Cervus) is a really beautiful and special insect. Because of the antlers it almost feels like evolution created a surreal hybrid-animal. Besides, it's an endangered species in many countries. Therefore I decided to use this beetle as the main subject for this animation. Everything was modelled, unwrapped, textured, rigged and animated from scratch.
[ S U P E R W I D E B I L L B O A R D F O R M A T / S H O R T V E R S I O N ]
(to be displayed at WOW media billboards across Los Angles)
PROMO POSTERS
EARLY STORYBOARD
A L L V I S U A L A S P E C T S / C R E A T E D A N D D I R E C T E D B Y :
G E E R T V A N H O O F F
A U D I O :
Z E L I G S O U N D
S P E C I A L T H A N K S T O :
G E O R G E H E D O N / P A U S E F E S T
R U T G E R P A U L U S S E
R O A L D V A N D E R M E E R
T H I J S A L B E R S
© Copyright 2021 Geert van Hooff, All rights reserved
